Bublish tweets out excerpts of your work to their followers, some of whom retweet. New users pay about $80/yr. I’m trying it, but the jury’s still out on Bublish.
NetGalley serves up a complete galley of your novel to librarians and other industry professionals who request it. It’s expensive, but there’s a discount to members of the Independent Book Publishers Association. Since I’m publishing through Ingram Spark I get a free trial membership in the IBPA. I’m giving NetGalley a shot, too.
Closer to the publication date I’ll contact librarians and bookstores. After publication I’ll try GoodReads and Amazon give-aways.
This stuff is a time suck.
I just want to write.
Sigh.